Willis Investment Counsel
data from 31/03/2026
Capitalization
Portfolio size
Portfolio performance
Portfolio performance %
Performance compared to S&P 500 (%)
Stock in Willis Investment Counsel
| Date | Ticket | Name | Weight | Capitalization | Share number | First added | Performance ($) | Performance (%) |
|---|---|---|---|---|---|---|---|---|
| 2026/03/31 | JNJ | Johnson And Johnson | 3.86% | 70.745 M $ | 289418 | 2013/06/30 | 13.699 M $ | 18.12 % |
| 2026/03/31 | CSCO | Cisco Systems Inc | 3.53% | 64.714 M $ | 834057 | 2013/06/30 | 466.498 K $ | 0.73 % |
| 2026/03/31 | LMT | Lockheed Martin Corp | 3.01% | 55.144 M $ | 91239 | 2020/03/31 | 11.379 M $ | 24.96 % |
| 2026/03/31 | TXN | Texas Instruments Inc | 2.83% | 51.766 M $ | 266644 | 2013/06/30 | 5.491 M $ | 11.90 % |
| 2026/03/31 | CB | Chubb Ltd | 2.74% | 50.125 M $ | 153791 | 2016/03/31 | 2.119 M $ | 4.42 % |
| 2026/03/31 | PFE | Pfizer Inc | 2.63% | 48.240 M $ | 1717937 | 2013/06/30 | 5.449 M $ | 12.77 % |
| 2026/03/31 | MSFT | Microsoft Corp | 2.29% | 41.990 M $ | 113434 | 2013/06/30 | -12.828 M $ | -23.46 % |
| 2026/03/31 | PAYX | Paychex Inc | 2.20% | 40.259 M $ | 437030 | 2013/06/30 | -6.553 M $ | -17.88 % |
| 2026/03/31 | XOM | Exxon Mobil Corp | 2.13% | 38.985 M $ | 229781 | 2014/09/30 | 11.315 M $ | 40.98 % |
| 2026/03/31 | ACN | Accenture PLC | 2.11% | 38.626 M $ | 194798 | 2020/03/31 | -13.566 M $ | -26.09 % |
| 2026/03/31 | MRK | Merck & Company, Inc | 2.06% | 37.737 M $ | 313718 | 2013/06/30 | 4.715 M $ | 14.28 % |
| 2026/03/31 | HSY | Hershey Co | 2.05% | 37.620 M $ | 180961 | 2024/03/31 | 4.678 M $ | 14.24 % |
| 2026/03/31 | PEP | Pepsico Inc | 1.94% | 35.569 M $ | 229052 | 2013/06/30 | 2.691 M $ | 8.20 % |
| 2026/03/31 | HD | Home Depot Inc | 1.93% | 35.350 M $ | 107483 | 2020/03/31 | -1.631 M $ | -4.42 % |
| 2026/03/31 | CAT | Caterpillar Inc Del | 1.92% | 35.201 M $ | 49686 | 2013/06/30 | 10.832 M $ | 23.67 % |
| 2026/03/31 | COP | Conocophillips | 1.86% | 33.981 M $ | 257433 | 2013/06/30 | 9.857 M $ | 41.01 % |
| 2026/03/31 | MDT | Medtronic Inc | 1.86% | 33.971 M $ | 392048 | 2015/03/31 | -3.738 M $ | -9.80 % |
| 2026/03/31 | AFL | Aflac Inc | 1.81% | 33.152 M $ | 302180 | 2013/06/30 | -168.612 K $ | -0.51 % |
| 2026/03/31 | TSCO | Tractor Supply Co | 1.69% | 30.950 M $ | 683231 | 2018/06/30 | -3.192 M $ | -9.42 % |
| 2026/03/31 | PG | Procter & Gamble Co | 1.65% | 30.299 M $ | 209767 | 2020/03/31 | 237.322 K $ | 0.79 % |
| 2026/03/31 | ADP | Automatic Data Proc | 1.65% | 30.163 M $ | 148456 | 2021/03/31 | -4.630 M $ | -21.01 % |
| 2026/03/31 | DGX | Quest Diagnostics, Inc. | 1.62% | 29.750 M $ | 151800 | 2018/12/31 | 3.408 M $ | 12.94 % |
| 2026/03/31 | T | AT&T Corp | 1.61% | 29.443 M $ | 1015610 | 2013/06/30 | 4.215 M $ | 16.71 % |
| 2026/03/31 | SNY | Sanofi-Aventis | 1.59% | 29.101 M $ | 604000 | 2016/09/30 | -169.120 K $ | -0.58 % |
| 2026/03/31 | GNRC | Generac | 1.55% | 28.405 M $ | 145421 | 2020/03/31 | 8.439 M $ | 43.24 % |
| 2026/03/31 | VZ | Verizon Communications Com | 1.53% | 28.087 M $ | 559500 | 2013/06/30 | 5.204 M $ | 23.25 % |
| 2026/03/31 | AAPL | Apple Computer | 1.51% | 27.698 M $ | 109136 | 2016/06/30 | -1.980 M $ | -6.65 % |
| 2026/03/31 | ETN | Eaton Corp | 1.51% | 27.567 M $ | 77073 | 2022/03/31 | 3.018 M $ | 12.29 % |
| 2026/03/31 | AEP | American Electric Power Co | 1.46% | 26.680 M $ | 203538 | 2013/06/30 | 3.210 M $ | 13.68 % |
| 2026/03/31 | MCD | Mcdonalds Corp Com | 1.44% | 26.350 M $ | 84785 | 2024/03/31 | 437.490 K $ | 1.69 % |
| 2026/03/31 | VLO | Valero Energy Corp | 1.41% | 25.845 M $ | 104600 | 2020/12/31 | 8.817 M $ | 51.78 % |
| 2026/03/31 | SHEL | Shell | 1.41% | 25.809 M $ | 277520 | 2022/03/31 | 5.402 M $ | 26.57 % |
| 2026/03/31 | DRI | Darden Restaurants Inc | 1.31% | 24.035 M $ | 122600 | 2021/12/31 | 1.474 M $ | 6.53 % |
| 2026/03/31 | CLX | Clorox Co Del Com | 1.30% | 23.835 M $ | 230000 | 2020/12/31 | 572.879 K $ | 2.78 % |
| 2026/03/31 | BHP | BHP Billiton Ltd | 1.25% | 22.914 M $ | 315009 | 2013/06/30 | 5.874 M $ | 20.49 % |
| 2026/03/31 | JPM | JP Morgan Chase & Co | 1.25% | 22.909 M $ | 77879 | 2013/06/30 | -2.185 M $ | -8.71 % |
| 2026/03/31 | GD | General Dynamics Corp | 1.25% | 22.893 M $ | 66700 | 2019/06/30 | 437.552 K $ | 1.95 % |
| 2026/03/31 | KEYS | Keysight Technologies | 1.25% | 22.870 M $ | 80993 | 2023/06/30 | 6.383 M $ | 38.97 % |
| 2026/03/31 | DUK | Duke Energy Corp New | 1.15% | 20.987 M $ | 160282 | 2013/06/30 | 2.201 M $ | 11.71 % |
| 2026/03/31 | CVX | Chevron Corp | 1.13% | 20.689 M $ | 99995 | 2013/06/30 | 5.449 M $ | 35.75 % |
| 2026/03/31 | ABT | Abbott Laboratories | 1.12% | 20.467 M $ | 199349 | 2025/06/30 | -4.509 M $ | -18.05 % |
| 2026/03/31 | MMM | 3m Company | 1.08% | 19.834 M $ | 136570 | 2014/09/30 | -2.024 M $ | -9.29 % |
| 2026/03/31 | LOW | Lowe's Companies Inc | 1.08% | 19.710 M $ | 83418 | 2021/03/31 | -407.079 K $ | -2.02 % |
| 2026/03/31 | DE | Deere Co | 1.06% | 19.321 M $ | 34300 | 2019/06/30 | 3.352 M $ | 20.99 % |
| 2026/03/31 | EMR | Emerson Elec Co | 1.00% | 18.290 M $ | 139600 | 2018/12/31 | -237.319 K $ | -1.28 % |
| 2026/03/31 | GWW | W. W. Grainger, Inc. | 0.99% | 18.212 M $ | 16696 | 2025/03/31 | 1.350 M $ | 8.10 % |
| 2026/03/31 | VBR | Vanguard Small Cap Value ETF | 0.99% | 18.212 M $ | 83829 | 2022/06/30 | 430.204 K $ | 2.58 % |
| 2026/03/31 | AXP | American Express | 0.95% | 17.313 M $ | 57236 | 2015/06/30 | -3.824 M $ | -18.24 % |
| 2026/03/31 | LH | Lab Corp Of Amer | 0.94% | 17.207 M $ | 64490 | 2024/06/30 | 1.035 M $ | 6.35 % |
| 2026/03/31 | ZTS | Zoetis Inc | 0.90% | 16.545 M $ | 139959 | 2024/12/31 | -793.083 K $ | -6.05 % |
| 2026/03/31 | FTNT | Fortinet, Inc | 0.88% | 16.037 M $ | 196239 | 2021/06/30 | 448.401 K $ | 2.91 % |
| 2026/03/31 | WM | Waste Management Inc New | 0.86% | 15.839 M $ | 68926 | 2025/12/31 | 695.731 K $ | 4.59 % |
| 2026/03/31 | RSP | Invesco Exchange Traded Fd Tr | 0.85% | 15.489 M $ | 80705 | 2024/12/31 | 23.584 K $ | 0.19 % |
| 2026/03/31 | HUBB | Hubbell, Inc | 0.74% | 13.642 M $ | 27799 | 2025/09/30 | 1.284 M $ | 10.50 % |
| 2026/03/31 | LLY | Eli Lilly & Co | 0.74% | 13.591 M $ | 14777 | 2025/06/30 | -3.242 M $ | -14.41 % |
| 2026/03/31 | ADBE | Adobe Systems Inc | 0.72% | 13.184 M $ | 54239 | 2022/03/31 | -4.353 M $ | -30.55 % |
| 2026/03/31 | MA | Mastercard | 0.68% | 12.484 M $ | 24985 | 2020/03/31 | -1.760 M $ | -12.48 % |
| 2026/03/31 | NVDA | Nvidia Corp | 0.66% | 12.024 M $ | 68943 | 2022/06/30 | -1.317 M $ | -6.49 % |
| 2026/03/31 | GOOGL | Google Inc Class A | 0.64% | 11.697 M $ | 40677 | 2020/03/31 | -1.332 M $ | -8.13 % |
| 2026/03/31 | WAT | Waters Corp | 0.54% | 9.941 M $ | 33380 | 2023/06/30 | -2.719 M $ | -21.60 % |
| 2026/03/31 | FDS | Factset Resh Sys Inc | 0.51% | 9.292 M $ | 42824 | 2021/03/31 | -1.684 M $ | -25.22 % |
| 2026/03/31 | META | Meta Platforms Inc | 0.50% | 9.123 M $ | 15945 | 2025/06/30 | -1.517 M $ | -13.33 % |
| 2026/03/31 | AMAT | Applied Material Inc | 0.49% | 9.040 M $ | 26449 | 2021/09/30 | 5.252 M $ | 33.00 % |
| 2026/03/31 | UPS | United Parcel Service | 0.48% | 8.753 M $ | 88973 | 2020/03/31 | -170.402 K $ | -0.82 % |
| 2026/03/31 | ROST | Ross Stores Inc | 0.45% | 8.289 M $ | 38264 | 2020/06/30 | 2.645 M $ | 20.26 % |
| 2026/03/31 | SHW | Sherwin-Williams Co | 0.42% | 7.694 M $ | 24004 | 2025/09/30 | -82.764 K $ | -1.07 % |
| 2026/03/31 | STRL | Sterling Construction | 0.36% | 6.611 M $ | 16233 | 2013/06/30 | 1.555 M $ | 32.99 % |
| 2026/03/31 | SPGI | S&P Global Inc COM | 0.32% | 5.846 M $ | 13745 | 2026/03/31 | 0.000 $ | 0.00 % |
| 2026/03/31 | INTU | Intuit Inc | 0.30% | 5.562 M $ | 12864 | 2026/03/31 | 0.000 $ | 0.00 % |
| 2026/03/31 | MEDP | Medpace Holdings, Inc | 0.27% | 4.857 M $ | 10114 | 2021/03/31 | -781.201 K $ | -14.50 % |
| 2026/03/31 | DCI | Donaldson Co Inc | 0.26% | 4.706 M $ | 55447 | 2021/03/31 | -199.395 K $ | -4.27 % |
| 2026/03/31 | GIL | Gildan Activewear Inc | 0.25% | 4.604 M $ | 82739 | 2022/06/30 | -530.962 K $ | -10.90 % |
| 2026/03/31 | FTDR | Frontdoor Inc | 0.23% | 4.186 M $ | 79188 | 2019/06/30 | -363.394 K $ | -8.37 % |
| 2026/03/31 | LOGI | Logitech International | 0.22% | 4.110 M $ | 45101 | 2022/06/30 | -388.997 K $ | -9.08 % |
| 2026/03/31 | LQDT | Liquidity Svcs Inc | 0.22% | 4.048 M $ | 132426 | 2023/03/31 | 32.465 K $ | 0.86 % |
| 2026/03/31 | NRC | National Research Corporation | 0.21% | 3.814 M $ | 224638 | 2016/03/31 | -327.974 K $ | -9.54 % |
| 2026/03/31 | MSM | MSC Industrial | 0.20% | 3.690 M $ | 39986 | 2013/12/31 | 309.397 K $ | 9.71 % |
| 2026/03/31 | AOS | AO Smith Corporation | 0.17% | 3.161 M $ | 47930 | 2022/06/30 | -42.780 K $ | -1.41 % |
| 2026/03/31 | UI | Ubiquiti Inc. | 0.17% | 3.104 M $ | 3928 | 2024/06/30 | 864.357 K $ | 42.82 % |
| 2026/03/31 | QLYS | Qualys, Inc. | 0.17% | 3.025 M $ | 34437 | 2021/06/30 | -1.470 M $ | -33.90 % |
| 2026/03/31 | JKHY | Jack Henry & Associates | 0.16% | 2.928 M $ | 18528 | 2023/06/30 | -430.412 K $ | -13.39 % |
| 2026/03/31 | PAYC | Paycom Software Inc | 0.16% | 2.860 M $ | 23529 | 2024/09/30 | -835.822 K $ | -23.73 % |
| 2026/03/31 | EVTC | Evertec, Inc | 0.15% | 2.681 M $ | 95000 | 2021/06/30 | -78.674 K $ | -2.99 % |
| 2026/03/31 | TTC | The Toro Company | 0.14% | 2.565 M $ | 27455 | 2023/09/30 | 381.189 K $ | 18.70 % |
| 2026/03/31 | LAMR | Lamar Advertising Co | 0.14% | 2.474 M $ | 19536 | 2024/12/31 | 1.472 K $ | 0.06 % |
| 2026/03/31 | VRSN | Verisign Inc | 0.12% | 2.234 M $ | 8995 | 2022/12/31 | 45.947 K $ | 2.23 % |
| 2026/03/31 | ZBRA | Zebra Technologies Corproation | 0.12% | 2.113 M $ | 10107 | 2025/06/30 | -318.944 K $ | -13.90 % |
| 2026/03/31 | AVY | Avery Dennison Corp | 0.10% | 1.815 M $ | 10512 | 2025/06/30 | -90.675 K $ | -5.06 % |
| 2026/03/31 | HXL | Hexcel Corp | 0.09% | 1.711 M $ | 21136 | 2019/06/30 | 291.302 K $ | 9.51 % |
| 2026/03/31 | JBT Marel Corp | 0.08% | 1.505 M $ | 11767 | 2022/03/31 | 22.455 K $ | 1.38 % | |
| 2026/03/31 | DLB | Dolby Laboratories, Inc CL A | 0.07% | 1.237 M $ | 20604 | 2013/06/30 | -80.466 K $ | -6.48 % |
| 2026/03/31 | ALGN | Align Technology Inc | 0.06% | 1.108 M $ | 6462 | 2025/12/31 | 92.031 K $ | 9.79 % |
| 2026/03/31 | IJH | iShares Core S&P MID-CAP ETF | 0.06% | 1.092 M $ | 16164 | 2025/09/30 | 24.730 K $ | 2.32 % |
| 2026/03/31 | KO | Coca Cola Company | 0.05% | 966.443 K $ | 12708 | 2013/06/30 | 78.027 K $ | 8.78 % |
| 2026/03/31 | TECH | Bio-Techne Corp | 0.05% | 904.203 K $ | 17302 | 2025/09/30 | -106.168 K $ | -11.14 % |
| 2026/03/31 | PAR | PAR Technology Corp | 0.05% | 861.051 K $ | 64595 | 2024/03/31 | -1.482 M $ | -63.26 % |
| 2026/03/31 | VO | Vanguard Mid-Cap Etf | 0.04% | 737.191 K $ | 2567 | 2022/06/30 | -7.803 K $ | -1.05 % |
| 2026/03/31 | VENU | Venu Holding Corporation | 0.04% | 723.675 K $ | 218633 | 2025/03/31 | -536.539 K $ | -60.69 % |
| 2026/03/31 | VOO | Vanguard S&P 500 ETF | 0.04% | 700.926 K $ | 1173 | 2025/06/30 | -23.575 K $ | -4.72 % |
| 2026/03/31 | MXCT | MaxCyte Inc Com | 0.03% | 606.087 K $ | 862758 | 2023/12/31 | -731.187 K $ | -54.68 % |